Kylie Minogue launches dazzling new fragrance, Showtime

Kylie Minogue launches dazzling new fragrance, Showtime

LONDON, February 7/PRNewswire/ --

- With Photo

                                       Showtime                            A Dazzling New Fragrance                                by Kylie Minogue  

The spotlights blaze, the music swells, there is electricity in the air ... the world is your stage. It's Showtime!

All the tingling excitement of showtime captured in a dazzling new fragrance that's the essence of fun and excitement. The exuberant, playful side of Kylie Minogue bursting onto the stage. A unique, vibrant, mesmerising distillation. An invitation to do your own thing in Kylie's inimitable, star-spangled style.

Showtime Eau de Toilette. A striking, feminine, lingering, fruity-floral scent for a free-spirited woman who loves life, sensuality and seduction. A tantalizing cocktail of wild strawberry, loganberry and blackcurrant leads into an armload of roses, blue freesias, lilacs and tiare flowers spiked with sweet liquorice. All beautifully balanced on magnetic notes of rosewood, white musk and a praline-vanilla accord.

The bottle & box. The Showtime bottle is a sparkling fusion of a discoball and a precious jewel. Original and contemporary, it evokes the magic and excitement of international nightlife. Light gleams from the multiple facets, adding extra allure in bright pink tones. The carton is distinguished by its rich pink colour struck by stage lights.

The ad. All the sizzle of Showtime sparkles in the campaign made for print and TV. Kylie wows us from a dazzling stage, setting the upbeat mood for Showtime.

Showtime, a dazzling fragrance that makes the world your stage.

                                        Kylie Minogue                                      Showtime               A fragrance designed to dazzle with all the brilliance and                               vitality of Kylie Minogue.                                  The creative team                        Perfumer: Vincent Schaller, Firmenich                    Packaging designer: Lutz Herrmann, LH Design                                    Ad campaign:                       Print, photographed by William Baker                          TV, directed by John Mathieson                                  The Showtime line            Eau de Toilette, 30ml GBP21.00, 50ml GBP29.00, 75ml GBP34.00                       Sparkling Shower Cream, 200ml GBP12.50                        Sparkling Body Lotion, 200ml GBP12.50            Kylie Minogue Showtime is previewing in selected stores from                              6th February 2008.                    Available nationwide from 20th February 2008.  

Note to Editors

A picture accompanying this release is available through the PA Photowire. It can be downloaded from http://www.pa-mediapoint.press.net or viewed at http://www.mediapoint.press.net or http://www.prnewswire.co.uk.

Source: Coty UK Ltd

Coty UK Press Office: Natalia Sanchez, Senior Press Officer/Kirsty Dale, Communications Manager, Natalia_Sanchez@cotyinc.com / Kirsty_Dale@cotyinc.com. For general press enquiries please contact the PR Assistant on +44(0)208-971-1378

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Profile: International Entertainment