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Wednesday, February 27, 2008

2008 Honda Civic Tour Gives Fans the Chance to Hit the Pavement in Their Very Own Panic At The Disco-Customized Honda Civic Hybrid

2008 Honda Civic Tour Gives Fans the Chance to Hit the Pavement in Their Very Own Panic At The Disco-Customized Honda Civic Hybrid

Beginning Feb. 28 Visit HondaCivicTour.com for Shot at Winning One-of-a-Kind Ride

LOS ANGELES, Feb. 27 /PRNewswire/ -- The Honda Civic Tour is giving music lovers a shot at the ride of their lives by offering them a chance to win a Honda Civic Hybrid designed and autographed by the members of Honda Civic Tour '08 headlining act Panic At The Disco. Beginning Feb. 28, fans can enter to win this one-of-a-kind green machine by logging on to www.hondacivictour.com. Concertgoers will be able to see the car for themselves, and register to win it via an electronic kiosk at each stop of the nationwide tour, which kicks off April 10 in San Francisco.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080227/NYW065 )

"Not every band gets the opportunity to customize their own car," notes PATD guitarist Ryan Ross, "which is just one of the reasons the Honda Civic Tour is so cool. We spent a lot of time on the design to make sure it was something our fans would be truly excited about. And this particular car is a hybrid, so you really can't go wrong there."

Panic At The Disco will offer a preview of Honda Civic Tour '08 when they perform on "Jimmy Kimmel Live" March 25 to coincide with the release that day of their new album, Pretty. Odd. The tour has racked up sold-out shows in San Francisco, New York, Chicago, Atlanta and Orlando, with second dates added in those cities. In addition to these locales, PATD and Honda Civic Tour mates Motion City Soundtrack, The Hush Sound and Phantom Planet can be seen in East Rutherford, N.J., on May 4 as part of the Bamboozle music festival. Also appearing at Bamboozle: that highly coveted PATD-designed Civic Hybrid.

Panic At The Disco's eccentric aesthetic sensibility has resulted in a highly personalized reinvention of the car, making it the ultimate in fan memorabilia. Of course, as the leader in hybrid technology, Honda has seen to it that the Civic Hybrid gets an amazing EPA estimated 40 miles per gallon city and 45 miles per gallon highway for a combined 42 miles per gallon. The Civic Hybrid tricked out by PATD, meanwhile, comes with a cavalcade of tasty enhancements, many contributing to the exterior design's environmentally aware "Surreal Earth" theme (realized by Santini USA and DVS Designs with ALSA Corp Hawaiian Hues and Mystic paint and Candy Concentrates, the latter providing maximum color impact).

Anyone lucky enough to open the door to this beauty will find a custom-upholstered "time-machine" interior, with burgundy leather door panels and armrests, diamond-patterned leather seats and luxe buttoned headrests. The car's headliner -- the interior covering of the roof -- has been reconfigured in mocha suede and fitted with a clock that evokes Panic At The Disco's song "Nine in the Afternoon," the first single off their forthcoming album. If that weren't enough, the door panels, dash and floormats sport gold flourishes, and the windshield bears special accent lights. Perhaps even cooler is the crystal knob topping the gear shift, which has thus become the perfect device for transporting one back in time.

PATD's masterpiece also features a factory stereo head unit with a Honda Satellite-Linked Navigation System(TM) combined with Alpine Electronics speakers, subwoofers and amplifiers; XM(R) Satellite Radio; 18-inch Konig Again racing-inspired rims with Dunlop Direzza DZ101 sport tires; Eibach Springs lowering suspension; a Honda Factory Performance (HFP) Aero Kit and Polished Exhaust Tip; and a Meguiar's professional car-care kit.

The desire to acquire this extraordinary work of vehicular art is expected to reach a fever pitch by the deadline for entry into the car-giveaway sweepstakes, July 31. (No purchase is necessary to enter; entry is limited to legal residents of the 48 contiguous United States and the District of Columbia who are 18 years of age or older.) Panic At The Disco will surely be thrilled for the winner of "their" Honda Civic Hybrid, but no one could blame them if they were also a little sad to see it go.

Honda began operations in the U.S. in 1959 with the establishment of American Honda Motor Co., Inc., Honda's first overseas subsidiary. Honda now employs more than 35,000 associates in North America. Honda currently has 14 manufacturing plants in North America, producing automobiles, light trucks, motorcycles, all-terrain vehicles, personal watercraft, engines, transmissions and other components. Nearly 8 of 10 Honda and Acura cars and light trucks sold in America are assembled in North America as well. Many of these products are now designed and developed at one of Honda's U.S. R&D centers. Honda annually purchases more than $17 billion in parts and materials from suppliers in North America.

Produced by Marketing Factory, the Honda Civic Tour brings innovation and environmental consciousness to the masses by combining the hottest in automotive technology with the hottest in music.

First Call Analyst:
FCMN Contact:

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20080227/NYW065
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN11
PRN Photo Desk, photodesk@prnewswire.com

Source: Honda Civic Tour

CONTACT: Fran Curtis, +1-212-445-8423, fcurtis@rogersandcowan.com, or
Lauren Ceradini, +1-212-445-8418, lceradini@rogersandcowan.com, both of ROGERS
& COWAN, for Honda Civic Tour; or Christina Kotsamanidis, +1-212-707-2241,
Christina.Kotsamanidis@atlanticrecords.com, for Panic At The Disco; or Chris
Martin of American Honda Motor Co., Inc., +1-310-783-3164,
chris_martin@ahm.honda.com; or Matthew Berkson of Marketing Factory,
+1-310-314-8008, matt@marketingfactory.com

Web site: http://www.hondacivictour.com/
http://www.marketingfactory.com/


Profile: International Entertainment

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