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International Entertainment News

Thursday, January 17, 2008

MultiVu Video Feed: Get a Sneak Preview of Commercials Scheduled to Air During Super Bowl XLII!

MultiVu Video Feed: Get a Sneak Preview of Commercials Scheduled to Air During Super Bowl XLII!

                               SATELLITE FEED:                               Thursday, January 17th, 2008                              1:00 PM - 1:15 PM ET                              Galaxy 26                              C-Band                              Transponder 24                              Downlink Freq: 4180 Horizontal    NEWS: PREVIEW OF DORITOS AND G2 SUPER BOWL COMMERCIALS    FORMAT:  News Package With Extra Soundbites and B-roll.    ADDITIONAL RESOURCES:  Video, hard copy requests, downloadable MPEG2,   contact information and more available at   http://www.prnewswire.com/broadcast/31028/press.shtml    DORITOS: Three unsigned group and solo artists have been announced as   finalists in the Doritos "Crash the Super Bowl" challenge!   In Oct. 2007,   Doritos invited undiscovered musicians across the country to submit an   audio and video performance of an original song that is inspired by the   artist's passion and creativity.  After the "top ten" semi-finalists were   selected by a panel of judges, online fan votes determined the top three   finalists: Kina Grannis of Austin, Texas; Landon Austin of Dallas, Texas;   and Nivla featuring P. Oberoi of New York, NY. Now through Jan. 27, fans   can vote for their favorite artist at www.snackstrongproductions.com to   determine which music act will have its original song air as a music video   in a commercial break during the Super Bowl XLII broadcast on Feb. 3.             Preview and access this video on Pathfire DMG: 31028 Search within the PR Newswire or MultiVu section by story ID # 31028 or by                                  headline For technical assistance call Pathfire Customer Care at 1-888-345-0489 or                        e-mail support@pathfire.com    G2: Super Bowl XLII will mark the launch of G2, a new low-calorie   lifestyle beverage from Gatorade to help keep athletes hydrated off the   field so they are better prepared for competition.  In late December,   Gatorade launched a teaser effort for the G2 campaign, including :15   commercials that provide a sneak preview of the Super Bowl ads. The teaser   ads feature the legs and feet of  athletes walking in street clothes in   urban environments, then under their feet, the street surfaces begin to   transform into a baseball field. The Super Bowl commercials will reveal   that athlete is Derek Jeter, and will provide viewers much more of the   visual transformation of the urban environment into a sports landscape.   The ads communicate that athletes often think about the game even when   they're off the field of play. G2 is also committed to making a difference   off the field -- between now and Feb. 3, for every visit to   www.drinkG2.com, G2 will donate $1 to United Way up to $100,000.              Preview and access this video on Pathfire DMG: 31349 Search within the PR Newswire or MultiVu section by story ID # 31349 or by                                  headline For technical assistance call Pathfire Customer Care at 1-888-345-0489 or                        e-mail support@pathfire.com    B-ROLL INCLUDES: ** footage from Doritos and G2 Super Bowl ads **    SOUNDBITES:   -- Theresa Howard, Reporter, USA Today (DORITOS & G2)   -- Derek Jeter of the New York Yankees (G2)    VIDEO PROVIDED BY:  Frito Lay and The Gatorade Company             FOR TECHNICAL INFORMATION OR HARD COPY, PLEASE CALL:                MultiVu Media Relations, 800-653-5313 EXT. 3  

PRNewswire -- Jan. 17

Video: http://www.prnewswire.com/broadcast/31028/press.shtml

Source: Frito Lay and The Gatorade Company

Web site: http://www.snackstrongproductions.com/
http://www.drinkg2.com/


Profile: International Entertainment

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