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Tuesday, November 13, 2007

Sirius Satellite Radio Receives Top Honors from 2008 International CES Innovations Design and Engineering Awards

Sirius Satellite Radio Receives Top Honors from 2008 International CES Innovations Design and Engineering Awards

NEW YORK, Nov. 13 /PRNewswire-FirstCall/ -- SIRIUS Satellite Radio (NASDAQ:SIRI) today announced that three of its products, Backseat TV(TM) audio/video tuner, Stiletto 2 portable satellite radio, and Sportster 5 dock & play radio, have all been recognized for advancements in consumer technology design and engineering by the Consumer Electronics Association. SIRIUS Backseat TV has been recognized for the highest honor as the Best of Innovations in the 2008 International CES Innovations Design and Engineering Awards. Stiletto 2 and Sportster 5 were also selected as honorees by the judges.

(Logo: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125 )

"We are proud to have SIRIUS products recognized as 2008 Innovation honorees," said Jim Meyer, SIRIUS President, Operation and Sales. "Whether it's introducing technologies like Backseat TV or further developing our Stiletto 2 and dock & play radios, SIRIUS is committed to offering consumers an unbeatable combination of the best technology and the best audio and video entertainment."

SIRIUS Backseat TV was selected as an Innovations 2008 Design and Engineering Award honoree, and the judges also awarded it the highest honor, Best of Innovations 2008, in the In-Vehicle Video Product category. Backseat TV offers live programming from Nickelodeon, Disney Channel, and Cartoon Network, plus SIRIUS Satellite Radio audio entertainment. Rear seat passengers can enjoy the best brands in family entertainment while front seat occupants listen to SIRIUS' sports, talk and entertainment, and 100% commercial free music programming.

The Stiletto 2 portable satellite radio was selected as an Innovations 2008 Design and Engineering Award honoree in the Portable Media Player category. Stiletto 2 offers listeners the exceptional ability to enjoy live SIRIUS radio via satellite or any accessible WiFi point and stored SIRIUS programming or music from their personal MP3 library anywhere, on the go, in the car or at home.

Sportster 5 was selected as an Innovations 2008 Design and Engineering Award honoree in the In-Vehicle Audio product category. This latest generation of SIRIUS' dock & play satellite radios features a vivid multi-color, easy-to-read display, slimmer design and everything listeners need to enjoy SIRIUS in the vehicle.

Sponsored by the Consumer Electronics Association (CEA), producers of the International Consumer Electronics Show (International CES), and endorsed by the Industrial Designers Society of America (IDSA), the Innovations Awards, now in its 17th year, honor excellence in consumer technology design and engineering.

About SIRIUS

SIRIUS, "The Best Radio on Radio," delivers more than 130 channels of the best programming in all of radio. SIRIUS is the original and only home of 100% commercial free music channels in satellite radio, offering 69 music channels. SIRIUS also delivers 65 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NASCAR and NBA, and broadcasts live play-by-play games of the NFL and NBA, as well as live NASCAR races. All SIRIUS programming is available for a monthly subscription fee of only $12.95.

SIRIUS Internet Radio (SIR) is a CD-quality, Internet-only version of the SIRIUS radio service, without the use of a radio, for the monthly subscription fee of $12.95. SIR delivers more than 80 channels of talk, entertainment, sports, and 100% commercial free music.

SIRIUS Backseat TV(TM) is the first ever live in-vehicle rear seat entertainment featuring three channels of children's TV programming, including Nickelodeon, Disney Channel and Cartoon Network, for the subscription fee of $6.99 plus applicable audio subscription fee.

SIRIUS products for the car, truck, home, RV and boat are available in more than 20,000 retail locations, including Best Buy, Circuit City, Crutchfield, Costco, Target, Wal-Mart, Sam's Club, RadioShack and at shop.sirius.com.

SIRIUS radios are offered in vehicles from Audi, Bentley, BMW, Chrysler, Dodge, Ford, Infiniti, Jaguar, Jeep(R), Land Rover, Lexus, Lincoln, Mercury, Maybach, Mazda, Mercedes-Benz, MINI, Mitsubishi, Nissan, Rolls Royce, Scion, Toyota, Volkswagen, and Volvo. Hertz also offers SIRIUS in its rental cars at major locations around the country.

Click on www.sirius.com to listen to SIRIUS live, or to purchase a SIRIUS radio and subscription.

Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2006 filed with the Securities and Exchange Commission. Among the significant factors that could cause our actual results to differ materially from those expressed are: our pending merger with XM Satellite Radio Holdings, Inc. ("XM"), including related uncertainties and risks and the impact on our business if the merger is not completed; any events which affect the useful life of our satellites; our dependence upon third parties, including manufacturers of SIRIUS radios, retailers, automakers and programming providers; and our competitive position versus other audio entertainment providers.

   G-SIRI    MEDIA CONTACT:    Sal Resendez   SIRIUS   646 313 2405   sresendez@siriusradio.com  

First Call Analyst:
FCMN Contact: sresendez@siriusradio.com

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/19991118/NYTH125
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

Source: SIRIUS Satellite Radio

CONTACT: Sal Resendez of SIRIUS, +1-646-313-2405,
sresendez@siriusradio.com

Web site: http://www.sirius.com/
http://www.shop.sirius.com/


Profile: International Entertainment

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