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International Entertainment News

Tuesday, October 16, 2007

Epic Records Inks Two-Year Deal With Spotlight Live

Epic Records Inks Two-Year Deal With Spotlight Live

Spotlight Live Provides an Innovative Marketing Platform for Epic Records to Discover New Talent and Reconnect with Consumers

NEW YORK, Oct. 16 /PRNewswire/ -- Spotlight Live (www.spotlightlive.com), the world premier interactive karaoke restaurant, is proud to announce their unique partnership with Epic Records through their newly formed initiative to create the "Spotlight To Stardom" contest. This exclusive business venture not only capitalizes on the popularity of America's obsession with stardom, but also provides the opportunity for Epic to connect with consumers through this innovative marketing concept. Spotlight Live, located in the heart of Times Square is the only brick and mortar venue in the world that has live streaming and interactive table top screens. Patrons and fans alike can vote for their favorite performances at Spotlight Live and through Spotlightlive.com, 24/7. This groundbreaking concept of merging a venue with interactive capabilities is what attracted Epic to create a contest ala "American Idol" that will captivate and outreach to the mainstream.

Every Thursday night beginning November 7th through January 24th, Spotlight Live will host the first ever, international, "Spotlight to Stardom" competition. Participants can also register 7 days a week in one of Spotlights' many recording booths within the venue or online at Spotlightlive.com. Karaoke contestants will compete to record a single for Epic. Performances will be available through Spotlightlive.com where anyone can vote for their favorite performers. Each week two finalists, one chosen by the judges and one chosen through online votes, will advance to the next round until Thursday, January 24th.

Spotlight Live will provide Epic Records with maximum exposure, marketing their brand on the Times Square Jumbo-Tron, the capability of creating customized DVDS of performances, as well as throughout the live competition. This two-year deal provides the opportunity to continue to reinvent the record label, while also enabling Epic to scout and discover new talent. Epic Records has always been a leader in the music industry, and their partnership with Spotlight Live is a testament to this business venue's ingenuity.

"There's no such thing as a traditional record company anymore which is why this partnership with Spotlight Live is so appealing," says Charlie Walk, President of Epic Records.

"We offer Epic a totally organic interactive marketing platform to connect with their consumers," said Jennifer Worthington, owner of Spotlight Live. "Together we hope to take entertainment to the next level by providing ordinary people a chance at stardom. You can literally walk in for dinner and walk out a star," said Jennifer Worthington, owner of Spotlight Live. "Together we hope to take entertainment to the next level by providing ordinary people a chance at stardom."

About Spotlight Live

Spotlight Live is an unprecedented interactive dining and entertainment experience nestled in the heart of Times Square. Spotlight Live takes Andy Warhol's often-quoted "15 minutes" idea to the next level offering guests their shot at fame. Following in the footsteps of today's hottest stars, patrons can sing on stage accompanied by professional backup singers and dancers. Diners can even vote on their favorite performance, instant message other tables, and post comments online using touch-screens at each table.

Spotlight Live is a collaboration between three of the most innovative, creative, and successful restaurateurs in the industry today: Jennifer Worthington, Kerry Simon, and Elizabeth Blau.

   Press Contact:   Alyssa Miller   5W Public Relations   212-584-4290   amiller@5wpr.com    Lois Najarian   Epic Records   212 833 7983   Lois.najarian@sony.com  

Source: Spotlight Live

CONTACT: Alyssa Miller of 5W Public Relations, +1-212-584-4290, or
amiller@5wpr.com, for Spotlight Live, or Lois Najarian of Epic Records,
+1-212-833-7983, or Lois.najarian@sony.com

Web site: http://www.spotlightlive.com/


Profile: International Entertainment

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