DIRECTV PARA TODOS' SUR Mexico Speaks to the Mexican Community in the U.S.

DIRECTV PARA TODOS' SUR Mexico Speaks to the Mexican Community in the U.S.

New Channel Offers More of Mexico's Best Regional Content Exclusively for DIRECTV PARA TODOS Customers

EL SEGUNDO, Calif., Oct. 18 /PRNewswire-FirstCall/ -- Continuing to expand its industry-leading Spanish-language channel lineup, DIRECTV, in association with SUR Corp., is launching SUR Mexico, a new channel offering more of Mexico's best regional networks, available only on the DIRECTV PARA TODOS(R) programming service.

Launching later this fall, SUR Mexico will re-broadcast current news and information programming from 10 of the most important regional stations in Mexico and is designed to offer Mexicans from outside the Mexico City area, an unfiltered link to the programming they watched at home.

"DIRECTV PARA TODOS continues to change the Spanish-language programming landscape by offering the best content with the widest variety of channels," said Mark Ryan, senior director, Marketing, DIRECTV, Inc. "With the introduction of SUR Mexico, we are providing the best regional channels of interest to the 95 percent of Mexicans who emigrated to the United States from regions outside Mexico City. This is unprecedented and available only to our DIRECTV PARA TODOS customers."

SUR Mexico offers a wide variety of programming, providing a connection to home and family in Mexico with daily news and entertainment programs directly from broadcasters in Puebla, Guerrero, Oaxaca, Campeche, Colima, Hidalgo, Nayarit, Quintanaroo, Tabasco and Yucatan y Veracruz. All programming will be re-broadcast the same day in the United States.

Programming to be offered on SUR Mexico includes:

Noticias Yucatan (News) 1 Hour Monday-Friday Noticias Yucatan offers fast-paced and objective information, presented by a team of reporters and cameramen who keep their eyes where the news happens.

Acontecer Oaxaca (News) 1 Hour Monday-Friday News from Oaxaca, Mexico and around the world is available on three airings of newscast "Acontecer." A team of professionals brings important information to the screen every day.

Sistema Informativo 7 Quintana Roo (News) 1 Hour Monday-Friday Sistema Informativo 7, news and objective information of the Mayan World from a team of reporters.

Aqui y Ahora TVT Tabasco (News) 1 Hour Monday-Friday Aqui y Ahora second edition, hosted by Araceli Quevedo, offers special reports, interviews, stories from where they occurred, and the most complete sports news.

RTV Noticias Veracruz (News) 1/2 Hour Monday-Friday The daily news and happenings from Veracruz are on RTV Noticias.

Revista 4 Veracruz (Magazine) 2 Hours Monday-Friday A news magazine show with content for the entire family.

De Corazon Jaripeyero Michoacan (Sports) 2 hours each Saturday A two-hour sports highlight show from Michoacan that covers all the sports action that weekend.

Buenos Dias Quintana Roo (Morning News) 1 Hour Monday-Friday Morning news show that brings special reports, news, curiosities and much more.

Ola TV Tabasco (Magazine) 1 Hour Monday-Friday A news magazine show with vision and content for the entire family. In "Ola TV" you will find a variety of topics presented with the fresh style of Arturo Bolio and Claudia Ficachi. Entertainment, celebrity news, culture, fashion, beauty, health, food, how-to projects and more.

Entre Cuates Quintana Roo (Children) 1 Hour Saturday and Sunday Kids programming. Discover the magic of having fun. Discover the taste of knowledge.

About DIRECTV, Inc.

DIRECTV is the nation's leading digital television service provider with more than 14.6 million customers. DIRECTV, the Cyclone Design logo and DIRECTV PARA TODOS are registered trademarks of DIRECTV, Inc. DIRECTV (NYSE:DTV), a world-leading provider of digital multichannel television entertainment services, is approximately 34 percent owned by News Corporation Ltd.

About DIRECTV PARA TODOS(R) Programming

Launched in October 1999, the DIRECTV PARA TODOS service offers the most comprehensive Spanish- and English-language programming available at an affordable price. The service provides access to more than 50 Spanish-language channels* including sports, movies, music, news and educational networks, and 210 English-language channels of DIRECTV(R) programming, featuring the largest selection of pay-per-view choices and sports programming available.

*Includes English-language broadcast channels with alternate Spanish audio.

Contact: Robert Mercer DIRECTV, Inc. (310) 726-4683

Source: DIRECTV, Inc.

CONTACT: Robert Mercer of DIRECTV, Inc., +1-310-726-4683

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