arvato mobile Further Strengthens Successful Cooperation With T-Online

arvato mobile Further Strengthens Successful Cooperation With T-Online

HAMBURG, Germany, October 10/PRNewswire/ --

- New Mobile Entertainment Platform Deployed

arvato mobile is developing its existing cooperation with T-Online. arvato mobile, a subsidiary of the internationally networked media service provider arvato AG, supplies both special content and technical services. With the relaunch of www.onhandy.de, T-Online's mobile portal, customers are being offered considerably enhanced usability. This is, above all, enabled by Entertainment Platform (EP2) from arvato mobile which also ensures the latest products are always made available.

A particularly convenient feature of this platform is that from now on content is assigned to the appropriate model of mobile phone so that faulty operation is avoided. Customers therefore only see an overview of the products supported by their selected mobile phone. Furthermore, the use of clearer illustrations simplifies the entire ordering process.

The newly integrated product line of video ring tones combining videos and sound are guaranteed to provide no end of audiovisual fun. You want to experience callers in full motion when your phone rings? No problem. Whenever a call arrives the video is played together with the appropriate sound.

arvato mobile and T-Online are therefore further developing their successful cooperation. At the IFA World of Consumer Electronics fair, T-Online already presented a technical innovation developed by arvato mobile: content can now be accessed easily and conveniently on mobile devices via the mobile portal T-Online. This solution too is based on Entertainment Platform (EP2), which is a unique combination of content management software, portal solution and handset-specific distribution of mobile content.

About Entertainment Platform 2 (EP 2):

arvato mobile Entertainment Platform 2 (EP2) is currently used to supply mobile content to mobile network operators and Internet service providers in more than 35 countries. The unique combination of content management software, portal solution and handset-specific distribution of mobile entertainment content provides partners from the music, games and entertainment industry with a cost-effective solution for delivering master formats while, at the same time, ensuring the best possible distribution and precise billing of royalty shares. EP2 therefore makes available today's most sophisticated content and technology package to network operators and other B2B customers. EP2 is being enhanced continuously with functions such as recommendation, intelligent search, content promotion and 3G content distribution.

About arvato mobile:

As the leading mobile entertainment provider in Europe arvato mobile, a subsidiary of arvato Bertelsmann AG, develops mobile solutions for network operators, media companies and internet portals and offers its clients complete content, category and royalty management. The partner network stretches worldwide over 47 countries in five continents. Thus arvato mobile works very closely with the music industry as well as rights holders in the film, TV and gambling world. At www.handy.de there are e.g. logos, ring tones, Java games, SMS greetings and mailbox messages for our end customers - but also a vast choice of handsets, accessories and mobile phone contracts. More than five million registered users and 660,000 unique users per month make handy.de one of the leading mobile entertainment portals in Germany (AGOF internet facts 2005-I). For further information go to: www.arvato-mobile.com

Contact

Corelations Anja Schlumberger, Telephone: +49-40-6461-5291 Cornelia Busse, Telephone: +49-40-6461-5305 Wandsbeker Strasse 3-7 22172 Hamburg Fax: +49-40-6461-5492 Mail: anja.schlumberger@corelations.de Mail: cornelia.busse@corelations.de

Source: arvato mobile

Corelations, Anja Schlumberger, Tel: +49-40-6461-5291, Cornelia Busse, Tel: +49-40-6461-5305, Fax: +49-40-6461-5492, Mail: anja.schlumberger@corelations.de, Mail: cornelia.busse@corelations.de

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