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Thursday, July 14, 2005

Get Your Move On With the Stars of Nick Jr.'s LazyTown As Live Events Hit Four Markets This Summer

Get Your Move On With the Stars of Nick Jr.'s LazyTown As Live Events Hit Four Markets This Summer

LazyTown Live! Kicks Off Saturday, August 6, at Nickelodeon Family Suites by Holiday Inn in Orlando And Will Also Visit New York City, Chicago and Santa Clara, CA

Local Events Lead Up To Series First-Ever, One-Hour Primetime Special "LazyTown's New Superhero" on Monday, August 15, at 8 p.m.

BEVERLY HILLS, Calif., July 14 /PRNewswire/ -- Nick Jr.'s LazyTown goes local this summer with LazyTown Live!, a four-city stage show that kicks off on Saturday, August 6, at Nickelodeon Family Suites by Holiday Inn in Orlando. Starring series creator Magnus Scheving as superhero Sportacus and Julianna Rose Mauriello as his pink-haired friend Stephanie, the local events are filled with energy, music and gravity-defying stunts that will motivate kids to get up and get active. After the two-day kickoff at the Nick Hotel in Orlando, LazyTown Live! will visit the following other markets:

Chicago Santa Clara, CA Location TBD Paramount's Great America Tuesday, August 9 Saturday, August 13 & Sunday, August 14

New York City Chelsea Piers Thursday, August 11

LazyTown Live! is jam-packed with audience participation and physical comedy. Kids can look forward to Sportacus and Stephanie leading them in fun physical activities and games. The stage show's soundtrack features techno- pop hits straight from LazyTown, including "No One's Lazy in LazyTown" and "Bing Bang." Each thirty-minute performance will be followed by a meet-and- greet with the LazyTown cast, including Sportacus, Stephanie and Ziggy, a lovable, optimistic puppet.

The live events lead up to the premiere of the show's first-ever, one-hour primetime special "LazyTown's New Superhero" on Monday, August 15, at 8 p.m. (all times ET/PT). The energy-packed special features Sportacus teaching his superhero ways to Stephanie. From back-flips and push-ups to saving the day, Sportacus' training helps Stephanie transform herself into "SportaStephanie," a heroine with her very own pink superhero suit.

LazyTown was created in Iceland by professional athlete and aerobic champion Magnus Scheving and is set in a strange and wonderful village where eight-year-old Stephanie and her friends are caught between charismatic, health-conscious superhero Sportacus and lazy bad guy Robbie Rotten, who spends his time lounging around and eating junk food. A mix of live-action, puppets and CGI animation, LazyTown is dedicated to making physical activity and healthy lifestyles for kids entertaining. LazyTown airs regularly weekdays on Nick Jr. at 11:30 a.m.

Nick Jr. is a specially designed programming block airing on Nickelodeon weekdays from 9 a.m. -- 2 p.m. (ET/PT) and weekends on CBS (check local listings). Completely dedicated to preschoolers ages 2-5, Nick Jr.'s Emmy, Peabody and Parents' Choice Award-winning programs are curriculum based, fun and commercial free. At Nick Jr., kids play to learn with innovative, original shows created just for them.

Nickelodeon, now in its 26th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon's U.S. television network is seen in 89 million households and has been the number- one-rated basic cable network for ten years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom International Inc.

Source: Nickelodeon

CONTACT: Lauren Sklar, +1-212-846-7653, lauren.sklar@nick.com, or Jodi Davis, +1-212-654-6646, jodi.davis@noggin.com

Web site: http://www.nick.com/

------- Profile: Ent

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