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Friday, July 08, 2005

Fantastic Four's The Human Torch Gets Geared Up With Arnette Eyewear

Fantastic Four's The Human Torch Gets Geared Up With Arnette Eyewear

NEW YORK, July 8 /PRNewswire/ -- This summer Ioan Gruffudd, Jessica Alba, Chris Evans and Michael Chilkis, turn tragedy into triumph on the silver screen in Twentieth Century Fox's epic adventure, Fantastic Four. Opening July 8, 2005, the film follows four superheroes, Mr. Fantastic (Gruffudd), Invisible Woman (Alba), The Human Torch (Evans) and The Thing (Chilkis), as they protect the citizens of New York City from impending doom. For the film, Twentieth Century Fox teamed up with Arnette, the must-have eyewear for action-sports enthusiasts, to find the perfect pair of sunglasses for The Human Torch's Chris Evans.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050708/LAF031 )

Arnette provided the "Trooper" (AN 3016 502/6U) sunglasses for Chris Evans's super-heated character Johnny Storm. These wire rimmed, mirrored lens wraps amp up style while still emulating the adventurous demeanor of the Fantastic Four. A leader in action sports eyewear, Arnette sunglasses were born from a dream to innovate and design a brand of sunglasses that mirror hard core athletes' irreverence and freedom. Evoking elements of mystique, individualism and function, these sunglasses were created for people without limits. Arnette, the brand for those that live sports as an alternative and extreme attitude, was the perfect complement for Fantastic Four's The Human Torch.

In addition to the Arnette "Trooper" sunglasses being worn in the film, Arnette signage is prominently displayed throughout the X Games scenes within the film. Arnette continues to have a presence at the X-Games and is the top eyewear choice for many of the leading alternative and extreme sports athletes. The "Trooper" and other Arnette styles are available for purchase at leading optical retailers. For more information please visit the website at www.arnette.com.

Inventor, astronaut and scientist Dr. Reed Richards' (Ioan Gruffudd) hopes to unlock the secrets of the genetic codes for the benefit of all humanity with the help of astronaut Ben Grimm (Michael Chilkis), genetic researcher Sue Storm (Jessica Alba), pilot Johnny Storm (Chris Evans), and the financial assistance of college rival Von Doom (Julian McMahon). However, the mission fails when a nearby space station is engulfed by turbulent clouds of cosmic radiation that genetically transforms the crew. Together Reed Richards/Mr. Fantastic, Susan Storm/Invisible Woman, Johnny Storm/Human Torch and Ben Grimm/The Thing, thwart the evil plans of their now steely-eyed, iron-fisted nemesis Dr. Doom.

Twentieth Century Fox presents, in association with Constantin Film and Marvel Enterprises, Inc. Based on the Marvel Comic Book by Stan Lee and Jack Kirby, screenplay by Mark Frost and Michael France, and directed by Tim Story, the film is produced by Bernd Eichinger, Avi Arad and Ralph Winter. The executive producers are Stan Lee, Kevin Feige, Chris Columbus, Mark Radcliffe and Michael Barnathan. The co-producer is Ross Fanger.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050708/LAF031 AP Archive: http://photoarchive.ap.org/ PRN Photo Desk, photodesk@prnewswire.com Source: Arnette

CONTACT: Peggy Fries of Luxottica, +1-212-302-1200; or Stefanie Altman of Rogers & Cowan, +1-212-445-4819, for Arnette

Web site: http://www.arnette.com/

------- Profile: Ent

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