Early-stage, Small Businesses Can Fill Sales Skills Gap of Technical CEOs; Goal is to Help Speed b2B Start-ups to Reach Cash Flow Positive

Early-stage, Small Businesses Can Fill Sales Skills Gap of Technical CEOs; Goal is to Help Speed b2B Start-ups to Reach Cash Flow Positive

MORRISTOWN, N.J., July 5 /PRNewswire/ -- With more new CEOs coming from fields like science and engineering, there's often a certain discomfort making the next sales contact, whether by telephone or in person. For any delay or poor execution, the cost could be huge.

Focused on enabling early-stage businesses to grow, Quick Coach(TM) products deliver more sales knowledge, more rapidly than traditional sales training venues. A hybrid of CliffsNotes(R)-like content and business summary cards, Quick Coaches are simple and convenient to use while cost effective to acquire over the Web at http://www.sales4sure.com/.

"We offer technical CEOs a product called CEO Quick Coach(TM). It is a one-stop-shop solution offering high-value, actionable content developed by sales experts and delivered in a format optimized for easy access and quick execution," says Linda Stillman, co-founder of Advanced Sales Process Institute, LLC (ASPI), which innovated the Quick Coach solution for start-ups that sell b2B.

Early-stage, small businesses are often under-capitalized, so quick and continuous cash flow is critical. Their CEOs need to close every qualified prospect. Simultaneously, these selling-CEOs perform many tasks at their new companies and typically do not have time for sales seminars, books and CDs/tapes.

To fit their tight schedules and still have maximum impact, technical CEOs need sales skills that can be coached or reinforced on demand; but most start- ups can't afford a personal coach.

CEO Quick Coaches speed technical CEOs of early-stage start-ups to perform like a sales professional while simultaneously running a new business.

Dr. Wayne Moore, CEO of Microcosm, Columbia MD, keeps his CEO Quick Coaches by the telephone as an instant refresher of sales skills. "I had rapid success using this product's power phrases to open dialog with an international company whom we'd identified as mission-critical to future sales," said Dr. Moore.

Minimize time to sales competency.

Visit http://www.sales4sure.com/ or email info@Sales4Sure.com or call 800- 688-0252 for answers to questions about Quick Coach products and benefits.

Advanced Sales Process Institute, LLC (ASPI) is creator of the Sales4Sure(TM) brand of best practices focusing on sales skills to facilitate small-business to large-business (b2B), officer-level selling

CliffsNotes(R) is a registered trademark of Wiley Publishing. Sales4Sure(TM), Quick Coach(TM) and CEO Quick Coach(TM) are trademarks of ASPI

Notes To Editors: Co-founder available for interviews Coverage invited

Source: Advanced Sales Process Institute, LLC

CONTACT: Linda Stillman of ASPI, +1-973-476-8661(cell), or +1-908-542-9705, media@Sales4Sure.com

Web site: http://www.sales4sure.com/

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