Players Network Establishes 'PLAYERS ON DEMAND' Division; in Negotiation With Cable, Mobile and Broadband Distributors

Players Network Establishes 'PLAYERS ON DEMAND' Division; in Negotiation With Cable, Mobile and Broadband Distributors

Company to Deliver Content to Meet Consumer Demand for Greater Choice, Convenience and Control of Gaming Lifestyle Content

LAS VEGAS, June 27 /PRNewswire-FirstCall/ -- The Players Network (BULLETIN BOARD: PNTV) announced today it has established "PLAYERS ON DEMAND," an On Demand Division to capitalize on long-term distribution opportunities that allow consumers increased choice, convenience and control of their gaming lifestyle content.

"PLAYERS ON DEMAND" is in discussion with Cable Television Video On Demand companies, Mobile Phone companies and is finalizing plans for providing On Demand Internet-Delivered content on its Broadband Network (www.playersnetwork.com) beginning August 1st.

The "On Demand" universe in the US alone includes 15 million Video On Demand households, 70 million cell phone/PCS subscribers and 30 million subscribers with broadband access in the United States, 120 million users worldwide. In the US, broadband is projected to double to 60 million by 2008. Broadband includes individuals with cable modems, DSL, T1 lines, wireless devices, satellite broadband, first mile fiber and powerline broadband.

"Players Network will move to aggressively expand the brand to On Demand platforms like television, mobile and broadband; to accelerate our speed-to-market to reach audiences when and where they are available," commented Mark Bradley, Founder & President, Players Network.

About Players Network:

Players Network is the leading gaming industry media company that produces television and video programming on gaming-centric entertainment, information and instruction via hotel casino private networks, home video and DVD distribution and, beginning August 1st, on its broadband network at www.playersnetwork.com. The company has a 10-year history of providing consumers with gaming content and businesses with strategic partner services in Las Vegas, Atlantic City, and the greater US gaming community.

Forward-looking statements in this report are made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. We wish to advise readers that actual results may differ substantially from such forward-looking statements. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those expressed in or implied by the statements, including, but not limited to, the following: our ability to meet our cash and working capital needs, our ability to successfully market our product, and other risks detailed in our periodic report filings with the Securities and Exchange Commission.

For further information, please contact David Kol of Players Network, +1-702-895-8884.

Source: Players Network

CONTACT: David Kol of Players Network, +1-702-895-8884

Web site: http://www.playersnetwork.com/

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