PR Conference Examines Revolution in Newsmaking and Corporate Reputation

PR Conference Examines Revolution in Newsmaking and Corporate Reputation Joe Trippi, MIT's Jason Pontin, Dartmouth's Paul Argent, FT Columnist Tom Foremski, NewsMarkets' Shoba Purushothaman Among Conference Speakers at Caribbean Retreat NEW YORK, Jan. 18 /PRNewswire/ -- Impact '05, a two-day conference for corporate communications executives, will examine how a radically changed news distribution universe is shaping corporate reputation and public attitudes. The event will be held in Vieques, Puerto Rico, March 4-5. It will examine the impact of new and emerging information platforms including video news on demand, mass text messaging, TiVo, social networking, blogs, 3-G phones and direct satellite. Keynote and panel presentations will feature a faculty of leading thinkers including Paul Argenti, professor of corporate communications, Tuck School of Business at Dartmouth; Tom Foremski, columnist for the Financial Times and publisher of the Silicon Valley Watcher blog, Jason Pontin, editor-in-chief, MIT's Technology Review; Shoba Purushothaman, CEO and president, The NewsMarket; and Joe Trippi, MSNBC commentator, Internet strategist and former campaign manager for Howard Dean. Attendees will include communications professionals from academia, publishing, government, research institutions and corporations. It is being presented by Plesser Holland Associates, a New York-based public relations firm. "It is essential that corporate communications professionals understand the radical transformation of news dissemination, which is undeniable. We will provide an extraordinarily valuable perspective on what is happening now and what might be around the corner," explains Andy Plesser, founder of Plesser Holland Associates. Additional information is available online at http://www.plesser.com/impact/invite.htm. Source: Plesser Holland Associates CONTACT: Nicole Erazo, Plesser Holland Associates, +1-212-420-8383, ext. 100 Web site: http://www.plesser.com/ http://www.plesser.com/impact/invite.htm ------- Profile: International Entertainment