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Wednesday, January 19, 2005

InfoNow Achieves Record Service Milestone

InfoNow Achieves Record Service Milestone Company Supports More Than One Billion Web Hits for Channel Management Clients in 2004 DENVER, Jan. 19 /PRNewswire-FirstCall/ -- InfoNow Corporation(R) (NASDAQ:INOW), a leading provider of Channel Visibility and Channel Management solutions, today announced that in 2004 it supported more than one billion web hits -- at an average rate of more than 2,000 per minute -- for its Channel Management clients, while maintaining 99.9% service availability. In fact, customer access to InfoNow's clients' web sites has grown at a compound annual rate of approximately 25 percent per year since InfoNow began tracking these statistics in 2000. This demonstrates InfoNow's ongoing success in helping channel-centric companies find convenient, cost-effective ways to deliver improved service to their customers. "We're proud to be a Channel Management vendor of choice for leading companies such as ABN AMRO, Bank of America, Bank One, CIBC, TD Canada Trust, Maytag, Shell Canada, UPS, Visa and Wachovia," said Michael Johnson, Chairman and CEO of InfoNow. "Our Channel Management clients are expected to have contributed approximately 50 percent of our annual revenues in 2004, and I'm pleased that we continue to respond efficiently and effectively to their growing needs." InfoNow's Channel Management solutions help channel-focused companies turn opportunities into sales by connecting sales prospects with the right partners (i.e., distributors, resellers, branches or agents) to meet their needs. The Company offers software and services to help its clients create and maintain accurate partner profiles, quickly direct customers and prospects to appropriate branch/partner locations via customized maps, and capture and refer customer inquiries to appropriate partners using a variety of customer-friendly technologies, including call centers, pagers, the Web, e-mail, interactive voice response systems, and personal digital assistants or wireless devices, such as WAP-enabled cell phones. For 2005, InfoNow projects continued increases in these usage statistics as a result of additional demand from its existing Channel Management clients, as well as from new Channel Management clients. About InfoNow Corporation InfoNow (NASDAQ:INOW) provides Channel Visibility and Channel Management software and services to companies that sell through complex channel partner networks. The Company's Channel Insight Solution gives companies rich, timely and actionable data on channel sales, including enhanced market intelligence on partners and end customers. It also includes tools to help clients use this data to profitably grow their businesses, through detailed customer segmentation and profiling, highly targeted opportunity generation, robust partner tracking and analysis, closed-loop opportunity tracking, precise sales credit assignment, real-time inventory tracking and more. The Company also offers Channel Management solutions for partner profiling and referrals, lead generation and management, and partner relationship management. Since 1996, InfoNow has helped leading companies such as Apple, Avaya, Bank of America, Enterasys Networks, Hewlett-Packard, StorageTek, Visa and Wachovia better serve their end-customers through complex channel networks. InfoNow is based in Denver, Colorado. For more information, please visit the Company's Web site at www.infonow.com. The statements made in this press release represent InfoNow's views as of the date of this press release, and it should not be assumed that the statements made herein remain accurate as of any future date. InfoNow undertakes no duty to any person to provide any interim update under any circumstances, except as otherwise required by law. This press release contains forward-looking statements, including statements relating to the Company's expectations for customer service in 2005, and expectations regarding revenue contributions from the Company's Channel Management clients in 2004. Statements regarding future events are based on InfoNow's current expectations and are necessarily subject to associated risks related to, among other things, the Company's ability to maintain and grow its customer base and meet its service objectives. In light of these and other risks, there can be no assurance that the forward-looking statements contained in this press release will in fact be realized. Actual events or results may differ materially. Detailed information on factors that could cause actual results to differ materially from forward-looking statements made in this release are contained in the Company's reports on form 10-KSB and 10-QSB filed with the Securities and Exchange Commission. These reports may be accessed through the EDGAR database maintained by the SEC at http://www.sec.gov/. InfoNow is a registered trademark of InfoNow Corporation. All other trademarks are the property of their respective owners. Source: InfoNow Corporation CONTACT: Rebecca Winning of InfoNow Corporation, +1-303-308-3418, RWinning@infonow.com Web site: http://www.infonow.com/ ------- Profile: International Entertainment

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