iBiquity Digital Bolsters HD Radio(TM) Marketing Team With Addition of Retail Industry Veteran

iBiquity Digital Bolsters HD Radio(TM) Marketing Team With Addition of Retail Industry Veteran LAS VEGAS, Jan. 6 /PRNewswire/ -- International Consumer Electronics Show -- iBiquity Digital Corporation, the sole developer of digital HD Radio(TM) technology, announced today that it has hired Bernie Sapienza to spearhead a nationwide retail program supporting the rollout of HD Radio technology. As vice president of retail business development, Sapienza will coordinate efforts with manufacturing sales/training teams, distribution channels and retailers to promote the sale of HD Radio receivers, with an initial focus on those markets with a high concentration of HD Radio stations. Sapienza has over 20 years of retail experience, including 14 years with Tweeter Home Entertainment Group where he rose to the position of Vice President of Merchandising. In this role, he oversaw all merchandising decisions and was part of the management team that created an expansion model that helped the retailer increase annual sales from $25 million with 13 New England stores to almost $800 million. Following eight acquisitions and numerous organic store openings, Tweeter is now a national retailer in the specialty consumer electronics business with over 170 stores. For the past two years, Sapienza has served as president of ANA Consulting, a firm he founded in 2003. "iBiquity and its partners have made great strides over the past year in establishing a critical mass of broadcaster support for HD Radio technology, expanding the number of HD Radio product categories, and reducing HD Radio receiver prices," said Sapienza. "I look forward to working with retailers throughout the country to help them promote this remarkable technology and educate consumers on the many benefits of digital AM and FM radio." "As iBiquity accelerates its transition from an engineering to a marketing-based company, we are constantly seeking talented individuals with specialized areas of expertise. Bernie's deep knowledge of the retail industry and his proven record of success will be a great addition to the organization as we drive HD Radio adoption among mainstream consumers," said Robert Struble, president and CEO, iBiquity Digital Corporation. About iBiquity Digital iBiquity Digital is the sole developer and licenser of HD Radio(TM) technology in the U.S., which is transforming today's AM and FM radio stations to digital, enabling radically upgraded sound, crystal-clear reception and new wireless data services. The company's investors include 15 of the nation's top radio broadcasters, including ABC, Clear Channel and Viacom; leading financial institutions, such as Grotech Capital Group, J.P. Morgan Partners, New Venture Partners, Pequot Capital and J&W Seligman; and strategic partners Ford Motor Company, Harris, Texas Instruments and Visteon. iBiquity, named one of Deloitte's Fast 500 Companies, is a privately held with operations in Columbia, MD, Detroit, MI, Belmont, CA and Warren, NJ. For more information please visit: http://www.ibiquity.com/. Source: iBiquity Digital Corporation CONTACT: Vicki Stearn of iBiquity Digital Corporation, +1-410-872-1565, office, or +1-301-656-1054, mobile, or stearn@ibiquity.com; or Gil Chorbajian of Ogilvy Public Relations, +1-518-355-0966, office, or +1-518-852-9528, mobile, or gil.chorbajian@ogilvypr.com, for iBiquity Web site: http://www.ibiquity.com/ ------- Profile: International Entertainment